The 'Haircut Is the Best Makeup' Format Is Still Sending People Straight to Their Stylists

New 'the power of a haircut' clips are still impossible to scroll past — the skull emoji shorthand for transformations so dramatic they're almost upsetting is showing up in multiple new clips today. This storyline has been building since late October and shows zero signs of slowing, cementing the haircut-as-beauty-treatment narrative as the season's most persistent trend.